Category Archives: Product Launch Formula

What’s In The 2024 Core Product Launch Formula Offer?

As you know, I’m an affiliate of Jeff Walker’s and if you qualify as a new Product Launch Formula owner, I’ll give you my personal help and support to implement PLF into your business.

You can learn more about my bonus offer here.

So what are you actually getting as standard with you become a PLF owner?

Here is the Product Launch Formula core offer including bonuses for the August 2024 launch

Here’s What You Get with the Product Launch Formula® Coaching Program:

  • The online PLF training program that takes you through all the strategies and tactics that have driven over a BILLION dollars in launches by PLF students. The training will walk you through creating your first launch… and then growing your launches from there. You’ll know what you need to do at every stage of your launch, and when you need to do it.
  • A full year of access to Launchy.ai™ – Launchy is a custom, launch-building AI. From defining your client avatar, to planning your product and offer, to your lead magnet, landing page, P.S. Path, Prelaunch Content, and sales page… this is the only AI that will build your PLF launch from the ground up.
  • A full year of Coaching Calls with Jeff’s team of full-time, in-house coaches. This is your opportunity to get live, personal support all year. The calls happen every other week. You also get to hear your fellow PLF students’ questions and answers – always helpful for your own business. You also get the recordings of all the coaching calls so you can listen to them again (or catch up in case you have to miss one).
  • Action Guides, timelines, templates, and checklists to help keep you on track throughout your launch.
  • The interactive Launch Path – this will give you a “bird’s eye view” of the launch process. You’ll be able to jump straight to the lessons and bonus trainings you need so you can get laser focused and implement fast. And if you want to move fast, there’s the Accelerated Path option that unlocks the course at your own pace, so you’re never waiting around for the next training to be released.
  • The PLF Community Hub – PLFs exclusive community (hosted in our own private app) where you can connect with thousands of PLF Owners… find JV partners, mastermind partners, content partners… ask questions… and get feedback and accountability. Our Alumni Community is where you can celebrate your victories… and get an encouraging word when you need it.

Plus You Get These Extra Bonuses:

BONUS: Jeff’s complete Launching Your List™ video training course (with bonus sections on using social and paid ads). This stand-alone course shows you how to grow an email list of people hungry for what you offer.

BONUS: the full-blown Product Creation Code video training course. This course shows you how to create an offer that people will line up to pay you for… whether it’s an online program, membership, coaching program, or physical product.

BONUS: Your Tech Stack Quick Start – If you’ve ever struggled with the “tech question”, this bonus is for you. In this training, Jeff’s all-star team will walk you through picking out the right technology for your launch… and getting it all set up.

Plus you’ve got lessons on keeping your tech lean but mighty. Use the Low Tech Launch Toolkit to help you nail down the essentials you need for your launch (nothing more, nothing less!) – and you’ll be ready to get started even more quickly.

BONUS: the full Case Study & Launch Examples Library – If you love to learn by example, this bonus is pure gold. You’ll have access to dozens of in-depth case studies from PLF Owners selling all kinds of products in different niches.

Also included are complete videos and scripts from launches in various markets… along with Jeff’s analysis of what they did well and what they could have improved.

Then there’s Jeff’s $7 Million Launch Sample File – this is copy from $7 million in launches that Jeff has done, plus additional copy from some of our PLF Owners’ launches. You can use this “sample copy” as a starting point for your launch. Never sit down to a blank page!

BONUS: Advanced Launch Multipliers – This bonus will give you the scoop on some of the more specialized launch techniques, including Live Launches, Quick Launches, Evergreen Launches, and more. Even though these are sophisticated strategies, you’ll be surprised at how simple they can be once you’ve gotten a little experience.

BONUS: Launch Partnership – This bonus teaches you the lucrative business of helping other people with their launches… either as a Joint Venture partner, consultant, launch manager, or even as a full business partner.

BONUS: Winning Book Launches – If you’re an author, this one is all about how to launch your book. Far too many authors put everything they have into their book… and then hope it sells. Don’t let that be you!

PLF OFFER PRICING

Invest in Full: $1997 (Save $385)

INSTANT SAVINGS: Invest in Full for $1997 and save $385. You’ll also get my Presentation Mastery bonus training – where my video pros break down how to shine on camera and on stage.

Instalment Plan: 6 payments of $397

Just 1 payment of $397 today, and then 5 additional payments spaced 30 days apart.

Refund period is 14 days.

You can join me and get all of my bonus coaching and support by registering here.

Or if you have any questions, feel free to click here to get in touch.

Warm regards,

Rocky Tapscott

Disclaimer: If you purchase Product Launch Formula through my affiliate link I may receive a referral fee from Jeff Walker, however you won’t pay any more. If you would like my personal help to earn the full price of PLF back within 14 days, and my help to create your first launch using the PLF process, check out my PLF Bonus offer here.

REPLAY: How To Use AI With Product Launch Formula

The replay of today’s How to Launch With AI training is now live.

This might just be the most popular training yet in this Product Launch Masterclass.

Jeff walked through a quick, no-fluff version of the Product Launch Formula and then demonstrated how you can use the best launch-specific AI tool out there (Launchy.ai™) to build out a launch plan and all the marketing assets you need in under an hour.

Check it out now.

Warm regards,

Rocky Tapscott

P.S. We’re just about 48 hours out from the end of the Launch Masterclass™, and this training will only be up until then.

So if you’d like to see the fastest possible way to put Product Launch Formula to work for you…

Check this out soon.

And if you have any questions, feel free to click here to get in touch.

Disclaimer: If you purchase Product Launch Formula through my affiliate link I may receive a referral fee from Jeff Walker, however you won’t pay any more. If you would like my personal help to earn the full price of PLF back within 14 days, and my help to create your first launch using the PLF process, check out my PLF Bonus offer here.

Meet Your New Product Launch Formula Assistant

What if you had an assistant for your launches, trained by Jeff Walker specifically on how to get the most out of Product Launch Formula?

How much more progress would you make? How much faster would you launch?

Well, you don’t have to imagine it, your new launch assistant is here and ready to get to work…

If you missed the big announcement yesterday, I’m talking about Launchy.ai™ – the ONLY AI trained on Product Launch Formula®.

And here’s what else makes Launchy different…
Product Launch Formula Bonuses
Unlike other AI tools that require you to become a ninja-level prompt engineer to get anything useful from them…

Launchy.ai actually prompts YOU through the launch process. So you won’t need to “engineer” the perfect prompt. And you don’t even need experience with AI. Launchy will guide you through it.

Launchy.ai also helps with:

  • Crafting compelling email sequences that keep your audience engaged and primed to buy when you open the doors.
  • Developing irresistible Prelaunch Content that builds anticipation and makes your audience eager for your launch.
  • Pinpointing your customer avatar so every piece of marketing hits the bullseye.
  • Creating a magnetic lead magnet that draws in high-quality leads and rapidly grows your email list.
  • Uncovering your audience’s most pressing pain points so you can position your product as the perfect solution they’ve been searching for.
  • Developing your irresistible offer that makes saying “no” impossible, driving your sales through the roof.
  • Building a landing page that captivates and converts your dream clients, setting the stage for higher engagement.
  • Writing a high-converting Open Cart sequence that amplifies urgency and excitement, maximizing your sales.
  • … and much more.

And this is the best possible time to get Launchy.ai, too. Because during my big, once-a-year Launch Masterclass™, I’m offering it at no extra cost. It’s just included with Product Launch Formula.

Check out how easy Launchy makes it (and how you can get it at no cost)

Warm regards,

Rocky Tapscott

P.S. Planning a launch used to take weeks – or even months – of hard work. But because Launchy.ai makes every step so easy, even brand-new folks are just a couple of clicks away from mapping out their launch.

Check out how easy Launchy makes it (ands how you can get it at no cost).

And if you have any questions or would like to know more, feel free to click here to get in touch.

Disclaimer: If you purchase Product Launch Formula through my affiliate link I may receive a referral fee from Jeff Walker, however you won’t pay any more. If you would like my personal help to earn the full price of PLF back within 14 days, and my help to create your first launch using the PLF process, check out my PLF Bonus offer here.

Product Launch Formula Is Open For Enrolment

Jeff Walker has just opened registration for Product Launch Formula – the coaching program that’s helped hundreds of aspiring entrepreneurs grow into six-, seven-, and eight-figure business owners.

When it comes to building a business, I’m a big fan of the saying, “The best time to plant a tree was 20 years ago. The second best time is now.”

The earlier you start, the faster you’ll get to where you want to go.

And here’s the cool thing…

Even if you’re not totally sure about where you want to go… even if all you have is a vague sense of what “better” looks like for you – a little more freedom… sharing your skills or passion with a group of like-minded folks… or finally escaping a job you hate… Product Launch Formula can get you there.
Product Launch Formula Bonuses
However, you do have to take the first step.

That’s why your first launch most important. And PLF gives you the strategy and tools and coaching you’re going to need.

Your first launch plants the tree. And it’s the lead domino that leads to building a 6 or even 7 figure business if that’s what you want to achieve.

And if you just get started today – with all of these resources and support available to you – your success becomes pretty much inevitable.

There’s never been a better time than now to plant your tree and start your PLF journey.

Register to get the latest and most complete version of Product Launch Formula, including:

  • The Product Launch Formula training program that takes you through the formula and process that’s driven over a BILLION dollars in launches by students. It walks you through creating your first launch, and then making each launch after that even more profitable.
  • A full year of access to Launchy.ai™ – PLF’s exclusive AI tool that will map out your entire launch in just a few clicks, draft emails and other materials for you, and make launching a lot easier and faster.
  • Action guides, timelines, templates, and checklists to help keep you on track throughout your launch.
  • The Accelerated Path – unlock the course at your own pace, so you’re never waiting around for the next training to be released.
  • The PLF Community Hub – our exclusive community where you can connect with thousands of PLF Owners… find JV partners, mastermind partners, content partners… ask questions… and get extra feedback and accountability.
  • A full year of Coaching Calls with Jeff’s team of in-house coaches. This is your opportunity to get live, personal support so that you’re always moving forward with confidence.
  • … and much more.

And because this is Jeff’s big launch of the year, there are some big bonuses… including TWO complete standalone courses.

Check out everything you get inside PLF.

Cheers,

Rocky Tapscott

Or if you have any questions, feel free to click here to get in touch.

Disclaimer: If you purchase Product Launch Formula through my affiliate link I may receive a referral fee from Jeff Walker, however you won’t pay any more. If you would like my personal help to earn the full price of PLF back within 14 days, and my help to create your first launch using the PLF process, check out my PLF Bonus offer here.

Thinking Of Buying Product Launch Formula? Don’t Go It Alone

If you are considering investing in Product Launch Formula, here’s something to consider.

Entrepreneurship is inherently a team sport.

Behind every thriving business or wildly successful product launch, there’s almost always advisors, mentors, and an entire ecosystem providing assistance, expertise, and coaching.

This is true for successful solopreneurs too.
Product Launch Formula Bonuses
At a bare minimum, you need an advisor or coach you can bounce ideas off of.

Someone who understands your business and can encourage you when you’re feeling unsure of yourself.

Someone who can reframe your challenges, find opportunities for growth, and keep you on track and motivated to follow through, even when you’re feeling unsure.

And while it’s true that you WILL get some of these from your Product Launch Formula® coaches every other week, all year long with the PLF Coaching Calls…

Nothing beats having direct and personal input and feedback from somebody who’s lived in the Product Launch Formula trenches for a decade and a half.

That’s why if you qualify as a new PLF owner, I’ll help you to make the most of the training, tools and everything else.

If you have never purchased Product Launch Formula in the past, check out my PLF Bonus offer here

If you aren’t quite sure if you will qualify, feel free to click here to get in touch and I’ll let you know for sure one way or the other.

And even if you DON’T qualify, there may be a way for us to work together anyway. Get in touch using the link above and we’ll see if we can work something out.

Warm regards,

Rocky Tapscott

Disclaimer: If you purchase Product Launch Formula through my affiliate link I may receive a referral fee from Jeff Walker, however you won’t pay any more. If you would like my personal help to earn the full price of PLF back within 14 days, and my help to create your first launch using the PLF process, check out my PLF Bonus offer here.

Check Out Jeff Walker’s Product Launch & Use His Ideas

Want to see how Jeff Walker is running his latest product launch right now? What his PLCs look like? How he’s doing his Cart Open sequences?

Because right now, he’s doing his biggest Product Launch Formula promotion of the year. And you can see what he’s doing and how, just by joining the Launch Masterclass™. There’s no cost.

Register for the Launch Masterclass.

This is a great opportunity to level up your Product Launch know-how and come away with some fresh ideas for your next launch.

It’s not too late to join… but as you know, these lessons won’t be up forever. If you miss it, you’ll have to wait until next year.
Product Launch Formula Bonuses
So… Jeff has just posted Lesson 2 of the masterclass, about the three types of launches. You may already know what they are, but…

Register for the masterclass so you can see how he’s running his launches right now to get maximum engagement (and sales).

Warm regards,

Rocky Tapscott

P.S. The masterclass features Netflix-style, on-demand videos that are tighter and more actionable than ever. Jeff made this switch last year, and it doubled and then tripled his engagement levels. So please TAKE NOTE, that’s why they’re doing it again…

You really should see this.

Disclaimer: If you purchase Product Launch Formula through my affiliate link I may receive a referral fee from Jeff Walker, however you won’t pay any more. If you would like my personal help to earn the full price of PLF back within 30 days, and my help to create your first launch using the PLF process, check out my PLF Bonus offer here.

Is There Anyone I Can Hire To Help With My Product Launch?

Jeff Walker always has people asking “Do you have anyone I can hire to help me build my launch?” every time he opens enrolment for Product Launch Formula.

For most people, the answer to that is still no (HOWEVER, See my PLF Bonus Offer for personal help with your launch below), but now there is something that could be even better.

Launchy.ai™ is Product launch Formula’s custom launch-building AI.

It’s been trained in PLF, and it can literally map out an entire launch – from avatar, to product, to offer, to Prelaunch Content, to Open Cart, and so much more – with just a few clicks.

And then, with a few more clicks, it can actually build out nearly every asset you need for a successful launch.
Product Launch Formula Bonuses
Launchy was designed specifically to remove the guesswork from building a launch. It knows Product Launch Formula® inside and out, and get this:

All you have to do is open up Launchy and follow the prompts. You don’t even have to prompt it. Instead, Launchy prompts YOU with the next step in the launch process. It’s as close to done-for-you as it gets.

And you will get free access to Launchy.ai when you join PLF.

This looks like the most powerful and attractive Product Launch Formula offer I’ve ever seen.

Jeff first released Launchy during last year’s launch, and people were completely blown away when he demo’d it live, and the excitement was at an all-time high when he opened for enrolment.

He’ll be unveiling Launchy live on Lesson 3 of the Launch Masterclass right before opening PLF up for new members.

That lesson, The Product Launch Blueprint, is happening this Sunday, August 25th at 4pm ET (New York time).

This will be a LIVE working session, and in it, Jeff will be teaching the TWO critical sequences everyone needs to get right in every launch. These sequences can literally DOUBLE the amount of sales in a launch.

(Sometimes people try to reverse-engineer them, which doesn’t work very well.)

So in Lesson 3, he’ll show you how to master these critical sequences – from the high-level strategy to the nitty-gritty mechanics, so both new and experienced business owners will get something from it.

Jeff will also open the doors for PLF during Sunday’s session, along with unveiling Launchy.ai and announcing a special deep dive bonus that is only available to those who register by the end of the live session.

Between the live demo for Launchy and the fast action bonus, this broadcast is how you can scoop up the maximum number of bonuses. Including:

My Personal Coaching Product Launch Formula Bonus

If you would like personal help to implement PLF into your business, then I’m going to help 10 new Product Launch Formula owners who purchase through my affiliate link to get two distinct results:

1) To make back their entire PLF investment within the first 14 days using a few simple emails and a Google doc, then…

2) Over the next 45 days, create their first product launch that generates a minimum of $10K without being bogged down with content creation, or spending any time or money on ads.

It’s the same way I’ve helped Product Launch Formula owners from so many different markets implement this quick start process that made their PLF investment one of the most profitable decisions they’ve ever made.

Would you like to join us?

If so please check out my full PLF Bonus Offer here.

Or if you have any questions, or you are wondering if you qualify for this offer, please click here to get in touch and I’ll get back to you ASAP.

Looking forward to working with you,

Warm regards,

Rocky Tapscott

Disclaimer: If you purchase Product Launch Formula through my affiliate link I may receive a referral fee from Jeff Walker, however you won’t pay any more. If you would like my personal help to earn the full price of PLF back within 30 days, and my help to create your first launch using the PLF process, check out my PLF Bonus offer here.

Product Launch Formula – Now Simpler Than It’s Ever Been

If you’ve been in our world for a while… you know that the core, time-tested strategy behind Product Launch Formula has always stayed the same.

Build value, build the relationship, give amazing free content… and then ask for the sale.

The cool thing though is that while the end results are the same (huge list growth, tons of happy prospects, and massive sales at the end of the launch)…

The actual work of creating a launch is now easier than ever.

That’s because we can now use Launchy.ai to create most of the content for us, and we just have to tweak the results.

Check out Lesson 1 of the Launch Masterclass™ to see what I mean.

In addition to diving deep into the Sideways Sales Letter®, Jeff Walker also pulls up his screen, showing you exactly how he’s using AI to make PLF even easier (without sounding like his launches were written by a robot).

So if you want to check out how we’re using AI in our launches…

Register for the Launch Masterclass so you can steal Jeff’s best prompts.

best regards,
Jeff

P.S. Jeff is also hosting a LIVE Q&A call TOMORROW – Wednesday, August 21st at 4pm ET (New York time).

Even if you can’t make it, it’s worth registering for the Masterclass just to check out the latest AI strategies we’re using. Check it out here.

Or if you have any questions, feel free to click here to get in touch.

Disclaimer: If you purchase Product Launch Formula through my affiliate link I may receive a referral fee from Jeff Walker, however you won’t pay any more. If you would like my personal help to earn the full price of PLF back within 30 days, and my help to create your first launch using the PLF process, check out my PLF Bonus offer here.