The second live lesson in Jeff Walker’s Product Launch Masterclass is happening today, and you can register for the event here.
By the way, If you are looking for a Product Launch Formula Bonus that includes personal 1:1 coaching to actually help you to succeed with PLF, you can learn more here.
Lesson Two in the Launch Masterclass is all about the three primary types of launches:
- The Seed Launch
- The Internal Launch, and
- The Joint Venture (JV) Launch
…and which one is right for you based on where you are in your business.
The Seed Launch is how you can co-create a a product with your audience so you come up with the perfect product they are desperate to buy from you.
You can do a Seed Launch with NO LIST and NO PRODUCT to start with and use that launch to create an entirely new business from scratch.
It’s also great for people with existing businesses who have an idea for a new product or offer, because you can test the market to make sure there is demand, and get paid before you create the product.
Jeff will cover the Internal Launch, which is the go-to strategy where you launch to your own email list with a Sideways Sales Letter (you can think of it as Jeff’s bread-and-butter launch…)
And you’ll also learn about the Joint Venture (or JV) Launch is where you get maximum leverage by working with partners – it’s an advanced technique, but it’s like pouring more fuel onto a fire.
Disclaimer: If you purchase PLF through my affiliate link I may receive a referral fee from Jeff Walker, however you will pay no more to purchase the program through me than if you went directly to the Product Launch Formula website. If you would like my personal help as you create your first launch using the PLF process, check out my PLF Bonus offer here.