Tag Archives: launch masterclass

Jeff Walker’s Product Launch Masterclass Starts In 2 Days

Jeff Walker just mentioned how the pre-launch for his Product Launch Masterclass™  is going really well with people loving the “Transformational Value Manifesto” and “7 Deadly Launch Killers” opt-in bonuses.

We’re just TWO days away from the first lesson being released on Monday, August 19th
Product Launch Formula Bonuses

Lesson 1 Release: On-Demand Video Training on The Sideways Sales Letter®

The Sideways Sales Letter is an invention Jeff Walker came up with over a decade ago that creates almost-instant buzz and excitement around an offer, by turning a standard “marketing plan” on its side.

If you are the type of person who feels uncomfortable with traditional sales tactics or nervous about asking for the sale, you’ll love this. You’ll discover a natural and authentic approach to selling – one based on delivering huge value to your audience.

Even experienced entrepreneurs with loads of sales experience will be shocked at how easy the Sideways Sales Letter makes it to close more sales.

When you get this step right, you’ll start hearing your customers saying, “Thank you for selling me this!”

In Product Launch Masterclass Lesson 1, you’ll discover:

  • The power of the Sideways Sales Letter – how it has revolutionised online marketing, and how to put it to work in their business
  • The P.S. Path, and what to include in each of their launch videos (including a screenshare video of me using AI to make this even easier!)
  • How to layer mental triggers into their Prelaunch Sequence so their offer is magnetically attractive
  • How to deliver just the right amount of content in their Prelaunch, so they can provide a lot of value without giving away the farm

The Sideways Sales Letter is a foundational piece of the Product Launch Masterclass and it’s always a big hit – you’re are going to love it!

You can register to join the Launch Masterclass here.

Check it out.

Warm regards,

Rocky

Disclaimer: The Launch Masterclass is part of the 2024 launch of Jeff Walker’s Product Launch Formula (PLF). If you ultimately purchase PLF through my affiliate link I may receive a referral fee from Jeff Walker, however you will pay no more to purchase the program through me than if you went directly to the Product Launch Formula website. If you would like my personal help as you create your first launch using the PLF process, check out my PLF Bonus offer here.

One Of The Big Benefits Of Being A Product Launch Formula Owner

One of the biggest benefits of being a Product Launch Formula owner for all of these years is the opportunity we have to upgrade to the latest and greatest version of PLF each year for a small investment.

NOTE: If you are looking for a Product Launch Formula Bonus that includes personal 1:1 coaching to actually help you to succeed with PLF, you can learn more here.

Jeff Walker always looks after his customers and gives us a 90% discount to go through the latest version of the program again as a refresher, or if for some reason we didn’t get around to using what we learned last time to get us motivated again.

Here’s what the upgrade page looks like this year:

A Product Launch Formula Ownerr

Here’s what’s included as part of this years upgrade:

  • The full PLF training program and portal that takes you through all the strategies and tactics that have driven over a BILLION dollars in launches by our students.
  • Your Launch Path – this will give you a “bird’s eye view” of the launch process. You’ll be able to see where you are on the Path, figure out what’s coming up next, and click to jump straight to the lessons and bonus trainings you need so you can get laser focused and implement fast.
  • Timelines and checklists to help keep you on track throughout your launch.
  • Closed captioning for the main training modules – giving you the flexibility to watch without sound.
  • A full year of additional Coaching Calls with my in-house team of coaches. (In other words, you get a full year of Coaching Support – with weekly Coaching Calls for the first two months, and then monthly calls for the next ten months.)

Plus You Get ALL the Extra Bonuses:

  • BONUS: my complete “Launching Your List” video training course – this updated course shows you how to grow an email list of people hungry for what you offer.
  • BONUS: the full-blown “Product Creation Code” video training course that shows you how to create an online training program that people will pay you for.
  • BONUS: a coupon for $900 off my “PLF Live 2021”. This is a three-day, live workshop led personally by me. There are no words to express just how powerful it is to be working on your launch along with a thousand other PLF Owners… and I’ll personally walk you through designing your launch in these three days. Until 2020, this has always been a live in-person event… but right now, given the state of the coronavirus, we’re not sure whether this will be an in-person event or if it will be virtual. Our plan is to have it in April in a major city in the U.S. But if you’re not comfortable traveling, you can attend the event virtually. Tickets are $1,000… but with this bonus coupon, you get in for $900 off.
  • BONUS: “Your Tech Stack Quick Start” – this is my team training you on how to design and build a streamlined tech stack to support you at each stage of your launch. It’s all about matching the tools to where you’re at with your business, so you have everything you need and nothing you don’t. If you’re just starting out and you’re intimidated by the “technology question”… we’ve got you taken care of.
  • BONUS: “Winning Book Launches” – if you’re an author, this one is all about how to launch your book.
  • BONUS: the “Sparta Launch” training on how to put together a low-effort, high-return, email-based Sparta Launch. This launch is all about selling very high-priced, small-group workshops or retreats. The best part is that Sparta launches are generally done purely via email.
  • BONUS: The “Live Launch” training – when I launched PLF 2019, I did something I’d never tried before… a launch where all my PLCs were delivered LIVE. Let’s just say the results were amazing, which is why we’ve been doing it the same way since. In this special bonus, I broke down how we prepared to go live, and the results we generated from this new launch model.
  • BONUS: the Operation Quick Start mini-module, which is perfect if you’re just starting out – this training will show you what to do first to quickly get your business up and running fast.
  • BONUS: the Secrets of Leverage and Scale mini-module, which is all about moving from a 1-on-1 or unleveraged business… to creating true leverage and scale in your business (so you can make more money and impact without working more hours).
  • BONUS: the Launch Partnership mini-module, which teaches you the lucrative business of helping other people with their launches… either as a consultant, a launch manager, or even as a full business partner.
  • BONUS: “Winning Your Launch Through Gamification” – how to maximize your results by turning your launch and your product delivery into a game. This is one of the hottest trends in our PLF community, and the results have been shocking. People love it when you add some competition and fun into your process, and this bonus shows you how to tap into that and get massive results with minimal effort.
  • BONUS: Your “Low-Tech Launch” Guide – This brand new bonus takes you through the “behind the scenes” of my “Pivot” launch back in April. We did it in a super “Tech Lean” fashion – both because we had to and to prove it could be done. If it looked fancy on the outside… we’ll show how you can do it in a super simple, almost “no tech” way. If you’re worried about the technology – this new style of launch is your friend… and we’ll show you how to do it in the bonus.
  • BONUS: 12 Live Sessions with Jeff – To give you extra support in these crazy times… I’ll personally be doing 12 live coaching sessions in the PLF Owner Alumni Facebook group. During these live sessions, I’ll be answering questions and keeping your “internal game” on track.
  • BONUS: first 200 ONLY: Lead Magnet Crowdsource call – I’ve noticed that what holds many people back in their list building is creating a good lead magnet (or opt-in offer). Another thing I’ve noticed is that it’s always easier to brainstorm ideas for OTHER PEOPLE’S business. So on this LIVE bonus call we’re going to crowdsource ideas for each other’s lead magnets. This will be one of the most fun and productive sessions you have all year… and you’ll leave with at least a dozen new ideas for super effective lead magnets for your own business.

So once you become an existing Product Launch Formula owner, you can upgrade to each year’s latest version for a small maintenance fee which this year is $197

I am so looking forward to going through this years newest version of PLF. And I’d love to see you inside the training and also in the Facebook Alumni group.

Click here to learn more about joining Product Launch Formula.

Warm regards,

Rocky

Disclaimer: If you purchase PLF through my affiliate link I may receive a referral fee from Jeff Walker, however you will pay no more to purchase the program through me than if you went directly to the Product Launch Formula website. If you would like my personal help as you create your first launch using the PLF process, check out my PLF Bonus offer here.

Jeff Walker’s Product Launch Masterclass Has Come Out In The Open

Jeff Walker just took down the “firewall” that was hiding the content from his Product Launch Masterclass. It’s more than 10 hours of content, including downloads, Q&A, the “super secret” sessions… and lots of other cool stuff.

All 10+ hours of video are now on one page, and you don’t even need to opt-in to get it all.
Even crazier…

Jeff just released his “Product Launch Blueprint” — a downloadable 30+ page PDF that walks you through each step of his PLF launch process. It has the entire launch journey mapped out… and he’s giving it away, for free, without even asking for your email address!

Go check it all out while you still can.

Watch the full Product Launch Masterclass here

Warm regards,

Rocky

P.S. If you think Jeff’s Launch Masterclass lessons are awesome (and they are)… then you should definitely check out Jeff’s full-blown PLF training:

Watch the full Product Launch Masterclass here

P.P.S. As a PLF owner and user since 2008 and one of Jeff’s affiliate partners, I may receive a commission from Jeff if you invest in his program at the end of the Masterclass – but it won’t cost you anything extra.

Here’s The Replay Of Jeff Walker’s Product Launch Masterclass 1

The first live session of Jeff Walker’s Product Launch Masterclass was awesome. The comments (more than 3200!) and interaction from the people who attended were amazing… and many of them stayed on the training all the way until the “Super Secret Segment” that started right at 3 hours and 20 minutes in. Amazing.

If you didn’t get to watch the first session, you can watch the recording which is up here now.

You should try to watch the recording as soon as you can because the second live call is coming up tomorrow, and Jeff will be expanding on what you’ll learn in the first call in the next one.

Check it out here.

Warm regards,

Rocky

Jeff Walker’s Product Launch Masterclass Starts Today

The first lesson in Jeff Walker’s Product Launch Masterclass is today, Friday, September 11th at 4pm Eastern (New York) time (you can register here).

Jeff s going to be showing you the formula that’s launched a thousand businesses – and show you how you can put it to work right away.

This is a “don’t miss” event… put it on your calendar right now.

AND he’s going to have a lot going on in this Masterclass – way more than the three live lessons, and way more than he can share in this email… once you register for the Masterclass you will be able to keep up to date with these other channels:

The free Private FB group will have additional live sessions, and Jeff’s coaches will be answering questions here. Plus you can network with other members of the Launch Masterclass:

You’ll also have access to Jeff’s “secret” Telegram channel – Telegram is a messaging app that’s a lot like Whatsapp… but it allows Jeff to send you extra audios, videos, and messages during the Masterclass. This is the most “insider” channel during the Masterclass:

Finally, you can get a peak behind-the-scenes with Jeff’s private Instagram which you’ll get the link for as soon as you register.

OK… that’s it. I’ll be watching the first Product Launch Masterclass training in a few hours, so if you’d like to join us I’ll see you soon

Warm regards,

Rocky