Tag Archives: the quick launch

Product Launch Formula Is Live

In this Product Launch Strategy post, I just wanted to let you know that Product Launch Formula is live.

Jeff Walker has put together a video that gives you some additional background on how Product Launch Formula came into being, and then shows you what you’ll have access to as a buyer.

Jeff also talks about the two big elephants in the room –

1. Not having a product, and

2. Not having a list…

Thing is, he’s including two of his high ticket courses as bonuses when you order.

You get his List Building Course (I’ve been through this and it’s great), and also his Product Creation Course, which is also pretty cool.

In addition to that, you can start off with a Seed Launch where you build a small list fairly quickly, and then build your product right in front of everybody’s eyes, so you give your peeps exactly what they want to buy from you.

A product that truly helps them to get from where they are to where they want to be.

Here’s Some Other Product Launch Formula Launches You’ll Be Doing

Of course he also talks about the Affiliate Launch, where you can make a bunch of money over a few days without even needing to own a product. And the Quick Launch you can do if you want a fast payday without going through the entire PLF process.

And the Evergreen Launch you can set up one time and send new prospects through a tested and proven sales funnel and make sales every day for as long as you keep sending traffic into the front end.

There’s also a bunch of hot-seats and follow up tele-seminars where you can get all your questions answered, and tickets to PLF Live, which is Jeff’s legendary live event where you can network with other Product Launch Formula owners, and learn even more cool stuff about doing profitable launches from Jeff and some of his guru buddies.

Since I’m already a PLF owner, I’ll be upgrading to this new version to get Jeff’s latest thoughts and techniques he’s come up with since the last time he released the program around 12 months ago.

The Product Launch Formula Fine Print

The only thing is Product Launch Formula is only going to be available for a few days. Whenever Jeff promotes PLF, he always makes it fairly scarce – the longest period it’s ever been available for was 5 days, and he has sometimes closed the cart even sooner.

That means you’ll need to decide pretty quickly if you want to get in on this brand new training. And make sure you check out my Product Launch Formula Bonus here if you’d like to get some additional personalized help and advice along with the training Jeff is going to give you.

If you’re ready to grab a membership to Jeff’s flagship training while it’s still available, get Product Launch Formula Here.

The Product Launch Formula “Quick Launch”

Product Launch Formula Review

Product Launch Formula Review

In this Product Launch Strategy post, we’re going to look at another style of launch Jeff Walker teaches you in his PLF training.

It’s called the Quick Launch, and this is the launch you’ll be doing regularly to make some quick profits if you have an existing list of customers and prospects you can make offers to.

The idea is this – Product Launch Formula shows you why using email sequences instead of just sending ad-hoc email promotions to your list is so powerful. It also shows you how to turn each promotion into an EVENT.

The Beauty Of A Product Launch Formula Style Quick Launch

With this in mind, while the full PLF system is extremely powerful, it takes a couple of weeks to roll out a full launch. But a Quick Launch can be done in a few days, and it takes only a couple of hours to set up.

The idea is you come up with a product you’d like to promote as a special offer.

Then you create an event of some kind around that product, and tie that event into a story and give people a ‘reason why’ the event is happening.

Then you offer your readers some kind of special offer (a discount, an added bonus, whatever it is…) using a specific style of email sequence that’s designed to get people to buy NOW.

The key psychological triggers (as discussed in Product Launch Formula) used in a Quick Launch are liking, reciprocity, the bargain, and scarcity.

These powerful triggers when used in the right sequence usually result in a fast burst of sales from people who where either on the fence about buying your product, or who can see the benefit of buying it while the special promotion is running.

And the beauty of the Quick Launch is you can do one or more of them every month, and because of the way the emails are structured, you aren’t annoying people, and you are actually increasing the goodwill you have in your marketplace.

The Quick Launch One-Two Punch

When you use a Quick Launch in combination with a Seed Launch, you can get a double whammy effect, because you are offering a new product or service people haven’t seen before, over a short period of time.

And your readers will LOVE you for giving them exactly what they want, and at a great price, or with extra bonuses for buying right away.

So I hope this gives you some insights into what a Quick Launch can do for your business. if you’d like to learn more about what’s in Jeff Walker’s new PLF program, check out our Product Launch Formula Review.

Talk soon,


PLUS: When you’re ready, here are 4 ways I can help you to grow your business using product launches:

1. How To Create A Signature Product Out Of Thin Air In 72 Hours Or Less
Creating your product does not need to take weeks or months. My 72 Hour Product Creation Guide shows you how to build high value products one after the other in 72 hours or less. Click Here

2. How To Outsource Your Product Creation And Make It Hands Free.
Outsourcing the creation of some or all of your products and bonuses is a great way to save your time for the more important (and more fun) things you’d rather be doing. Grab my Hands Free Outsourcing Cheat Sheet to learn more. Click Here

3. How To Build A Profitable Launch List.
Building an email list is critical if you plan on doing a launch for your product, service or business. My 1-2-3 List Building Cheat Sheet will show you how to build a responsive list of prospects who are ready to buy from you during your launch. Click Here

4. Work One-On-One With Me
If you’d like to work directly with me to run a launch for your business… just send me a message by emailing me at rocky [at] localwebsolutions.com and put “One-on-One” in the subject line… tell me a little about your business and what you’d like to work on together, and I’ll get you all the details!

Also, check this out 🙂

Jeff Walker’s free Product Launch Formula training.