Tag Archives: product launch formula bonus

Product Launch Formula Bonus With Free Personal Coaching

If you are looking for a Product Launch Formula Bonus that will actually help you to succeed with PLF instead of just giving you more work to do, then this will help.

I am offering a small group of people an incredible incentive: FREE unlimited personal and group coaching if you sign up for Product Launch Formula using my affiliate link (and I receive the referral fee) before the end of Jeff Walker’s Launch on Friday November 4th.

This is a transformational opportunity to launch and scale your business exponentially (way faster with much less friction).

What Does My Product Launch Formula Bonus Include?

Together we will build your entire Product Launch system: Design your product and create a crushing offer, put together a killer lead magnet and a high converting sales process, write your email follow up sequences and broadcasts, and much more!

Here’s some of what we’ll be doing over the next few months:

  • We’ll start with a private Zoom meeting where I’ll help you to determine your objectives and we’ll work out a plan to help you get there
  • Then you and I will have regular Zoom meetings, phone calls, and exchange texts or emails whenever you need them so I can help you with your product, review and advise on your launch content, answer your questions, clarify things you aren’t sure of, and help you stay on track towards your goals
  • You’ll have priority access to me by phone, text, Zoom and email 24/7 (while I am awake anyway :-)) if you have an urgent issue that needs an answer quickly.

Why am i offering coaching as a product launch formula bonus?

The reason most people offer a ‘Crap Stack’ of extra courses and training as a bonus with Product Launch Formula is because they don’t really care if you succeed or fail. They’ll just take the referral fee for making the sale and then be off to flog the next shiny object.

I’m offering you my time and support because squeezing the most out of Product Launch Formula is a big job I want to HELP you succeed.

I hope you at least invest the time to consider this special offer 🙂

Order Product Launch Formula here to reserve your bonus of unlimited 1:1 and group coaching and support!

Then after you order, just send me a message at rockytapscottvip@gmail.com letting me know, and I’ll get back to you with all the info on how we can start working together immediately.

Also let me know if you have any questions by email at the email address above and if you like, we can hop on a Zoom call to answer them for you.

I’m looking forward to working with you over the next few months.

Warm regards,

Rocky Tapscott

Disclaimer: As a PLF owner since 2008 and one of Jeff’s affiliate partners, I may receive a commission from Jeff if you invest in his program – but it won’t cost you anything extra.

Jeff Walkers’ Product Launch Formula Is Closing In 4 Hours

Today is the last day you can register for Jeff Walker’s Product Launch Formula and the training will be starting on Monday.

In fact Registration closes TONIGHT – Friday, November 4th at Midnight (about 4 hours from now).

If aren’t already a PLF owner and you’d like my personal help and advice as you create your first launch, then you can read about how I can help you here.

I’d be honoured to help you if you would like me to.

Check out what’s included with my Product Launch Formula coaching and support bonus here.

Warm regards,

Rocky Tapscott

P.S. As soon as you’ve ordered, let me know by sending an email to rockytapscottvip@gmail.com and I’ll get you set up for our first 1:1 Zoom call.

Disclaimer: As a PLF owner since 2008 and one of Jeff’s affiliate partners, I may receive a commission from Jeff if you invest in his program – but it won’t cost you anything extra.

This Product Launch Formula Bonus Is Going Away Today

I know I’ve been talking a lot about PLF and my Product Launch Formula Bonus of 1:1 help and advice this week, but the PLF training course literally changed my business and my life for the better.

I don’t even know if you’d be reading these post if I hadn’t taken Jeff’s training all those years ago back in 2008.

If you’re thinking about starting a business (and if I can do it, you DEFINITELY can), or growing your existing business, you can get Jeff’s course NOW.

IMPORTANT: He’s closing registrations today and starting up a new class next Monday, so if you’ve been waiting for a sign to get your launch journey started right away, this is it:

Register for PLF and get my Product Launch Formula Bonus Coaching & Support Here

Warm regards,


P.S. One more thing – Jeff added three pretty cool freebies to anyone who signs up by Friday at midnight:

1. A full-blown course that teaches you how to build and profit from an email list – this is his “Launching Your List™” course.

2. A complete course on product creation that will help you create something to sell to your list, even if you’re starting from scratch.

3. A training on picking out the right technology for your launch, and getting it set up. If you’re just starting out and you’re intimidated by all the tech stuff, Jeff’s team makes it super simple for you.

You get these extra bonuses and my 1:1 coaching if you register here, but you need to do it now.

Disclaimer: As a PLF owner since 2008 and one of Jeff’s affiliate partners, I may receive a commission from Jeff if you invest in his program – but it won’t cost you anything extra.

Product Launch Formula Bonus Help To Launch Your Online Course

As you may know, one thing I’ve been doing for a long time is creating and selling online courses in different markets. And if you’d like to do the same, then this Product Launch Formula Bonus will help you to save a lot of time and friction in achieving your first launch.

The beauty of selling courses is once they are set up, they can generate income for YEARS while requiring very little maintenance.

Yes they take a bit of time and energy to set up (but the ‘work’ sure beats digging ditches LOL), but once you know the process it’s not difficult to do and sure beats the shit out of working for a boss.

The best part?

When governments shut down most of the World in 2020 in response to Covid, my course sales and income went UP.

And the lifestyle is awesome:

  • I never have to meet anyone or do anything I don’t want to.
  • I get around the house in comfortable clothes ‘working’ from my couch and head down to the local coffee shop to work a few times a week.
  • I never have to waste hours driving to and from a job that’s creating wealth for somebody I don’t even like.
  • I don’t have a winey boss standing over me talking down to me and pissing me off.
  • I never have to try to ‘sell’ anything in person or on the phone.
  • I haven’t worn a tie or ‘work’ shirt for decades.
  • I haven’t had to shave for years.
  • And I earn a good income doing stuff I love.

If this sounds like something you’d like to know more about, even if you don’t have an idea about what to create a course around right now, Product Launch Formula will help you.

I know I’m belabouring the point, but I know how life changing creating and selling courses online can be.

I’d love to help you do the same, but today is your last chance to join me.

If you’re sick of busting your butt for small change and you are ready to change your life, Register for PLF and claim your Product Launch Formula Bonus Here

As soon as you register, let me know by emailing me at rockytapscottvip@gmail.com and I’ll get you set up for our first Zoom meeting as part of your bonus. You can learn more about how that all works here.

Warm regards,

Rocky Tapscott

Disclaimer: As a PLF owner since 2008 and one of Jeff’s affiliate partners, I may receive a commission from Jeff if you invest in his program – but it won’t cost you anything extra.

How To Leverage Your Product Launch List To Double Your Profits

One of the biggest benefits you’ll get from running a Launch based on the Product Launch Formula process is the way you can leverage your product launch list to double your profits as you go through the pre-launch and launch process.

NOTE: If you are looking for a Product Launch Formula Bonus that includes personal 1:1 coaching to actually help you to succeed with PLF, you can learn more here.

This works out especially well if you use a JV Launch where you have other people send you their prospects in exchange for a referral fee when somebody they sent buys your product.

Now having built your list with a launch, one of the keys to leveraging this asset is to continue to put popular offers in front of your audience after your launch is complete. It’s usually best if you sell your own products and services because these tend to put the most gross profit in your pocket.

But not everybody on your list will buy your stuff (in fact probably only 10% of them will) but those people are always buying other products and services related to what you sell. So why not find out what else they are buying and let them buy it from you instead of somebody else?

And the great thing about promoting great products as an affiliate is that anything you earn is 100% profit. The merchant takes and processes the order, looks after customer support, manages any refunds, and does all of the backend stuff required to make the sale.

Then they send you a cheque or pay you via Paypal. Pretty cool gig.

The thing is you can’t just run over to ClickBank or some other affiliate network, grab any old product to promote, and expect an avalanche for sales and commissions. If you want to make your affiliate sales “P.O.P.,” then check out this simple formula:

• Pick the Right Product
• Offer a Bonus
• Presell the Offer

Let’s take closer look…

Product Launch Formula Quiz

Pick The Right Product

A little research upfront will save you frustration down the road. That’s why you’ll want to follow these steps and tips when deciding what to promote…

Choose Something Popular

Affiliate sites like ClickBank let you specifically choose popular products that are selling well, so be sure to do your research and choose an in-demand offer.

Review the Product Yourself

Even if the product sells well and gets good reviews, read and use it yourself to be sure it’s something you’ll be proud to promote. The best products and services to promote are those you use and love personally. Things you can talk about honestly and be happy promoting.

Research the Vendor

If you’re unfamiliar with the seller, search their name and business name in Google to be sure they have a good reputation in the niche. Avoid anyone with red flags such as poor customer service, poor quality products, not paying affiliates, using black hat marketing and so on. It’s your reputation on the line here. Be careful to protect it and always work in your customer’s interests.

Check the Sales Page

Now you need to take a look at the sales page. First, check that it looks professional and is well-written. You might also ask the vendor what sort of conversion rate it’s getting.

Secondly, be sure there aren’t sales leaks or attempts at commission hijacking. These are any unnecessary links or promos that are likely to dampen conversions.

For example, if a popup window appears that offers a discount if someone clicks a link, check if that link still rewards you (the affiliate).

Another example: if there is a one-time offer or other upsell/cross-sell, be sure your affiliate link doesn’t get stripped if people take advantage of these offers.

Another example: check the sales page for payment options that don’t track and credit affiliates. Some people will do whatever the can to screw affiliates. We don’t want to work with these people.

If the product checks out, then move to the next step…

Offer a Valuable Bonus that Enhances the Product

If you look around your niche, you’ll notice that you certainly aren’t the only person who’s promoting this particular offer. In fact there may be dozens or even hundreds of others all promoting the same thing.

And while the vast majority of these people aren’t really “true” competition (since most just throw a banner up on their site and call it day), you definitely will have SOME competition. If you want to generate sales, then you need to stand out from these other serious affiliates.

How? By offering a bonus to anyone who purchases the product through your affiliate link.

TIP: You should also work to stand out in a broader sense, by becoming a trusted “gatekeeper” who only promotes solid offers and who only sends the best content to your list.

The keys to a good bonus are as follows:

• It’s in-demand. As always, do your market research to see what your audience wants.

• It’s valuable. This should be something that your market would eagerly pay for (in some cases, it may even be something that you currently sell that you’re offering for free)

• It’s easy to deliver. Ideally, it should be a digital product that you can deliver to your customers automatically.

• It’s highly related to the main offer. This is the most important key to offering a bonus – it should be something that actually enhances the users’ experience of the product and makes the entire offer more valuable.

For example, if the main offer is an organic gardening guide, you might offer a pest-identification and eradication video. Or if the main offer is a dieting membership site, you might offer a free set of low-calorie cookbooks that fit in with the dieting guidelines being taught inside the site.

Your bonus could take a variety of forms, including membership site access, private group access, ebooks/reports, videos, audios, tools (such as worksheets, checklists, templates and similar), software/apps, and similar.

Note: High-value bonuses like personal coaching are likely to create plenty of conversions, but they may also create a time crunch for you. If you do decide to offer a service, then make sure you only promote it with high-ticket offers, and you may also limit the number available so that you don’t fall behind.

Now the final step of the “P.O.P.” formula…

Presell the Offer

It took me YEARS to truly understand how to pre-sell effectively, but when done correctly it is an extremely powerful strategy. Even if the product has a pretty good sales page that makes an irresistible offer, you still need to warm up your audience before they land on the sales page. You do this by telling your audience about the emotionally-charged benefits they will get when they order, as well as the additional benefits they will receive when they buy with your bonus included.

Here’s the key: don’t just send out one email and expect a bunch of sales. Instead, create a series of three to five emails promoting the affiliate offer.

For example, you might send out a series that looks like this:

Email 1: Introduces the offer, shares the benefits, and promotes your bonus. (Note: oftentimes product vendors will create “copy and paste” emails for you to use. You can go ahead and use these, but make sure you tweak them to personalise them to your voice and for your audience.)

Email 2: Share proof that the product works. Ideally you’ll share your own case study of how well the product works, the results you had, and how your life is better now than it was before.

Email 3: “Last call” email. If there is any sort of special offer going on (such as a Product Launch special), then send an email reminding people the special ends soon. Otherwise, you can use this email to announce your bonus might be going away (at least temporarily), or to cover benefits not mentioned elsewhere or answer frequently asked questions about the product.

TIP: For best results, analyze the product to determine what objections may have to purchasing the product, and then raise and answer those objections within this email. Whenever possible, offer a bonus that helps minimise or even better remove the objections people have for buying.

For example, let’s suppose you’re promoting a dieting guide. And let’s further suppose that one common objection is that busy parents say they don’t have time to cook healthy meals. You can offer a bonus of a cookbook with quick, easy and delicious meals. Not only does this cookbook make a great bonus on it’s own, it effectively handles the “too busy” objection.


Selling affiliate offers is a great way to make money with your newsletter or as stand-alone email campaigns a few times each month. Just be sure to use the sales POP system to pick high quality products, offer an awesome bonus, and presell the offers so people truly understand the benefits and RESULTS they can expect to get when they become a customer.

Of course having a growing email list of people who want to hear from you is a pre-requisite for promoting affiliates products in any sort of volume, and one of the best ways to build that email list is by doing a product Launch.

For a great example of how Jeff Walker has built his list to a huge size using JV launches along with examples of email sequences and case studies of people who have used PLF with outstanding success, by checking out Jeff Walker’s free Product Launch Masterclass here.

Talk soon,


P.S. Being able to create a Perfect Product is a great start, but you also need a way to generate sales in a consistent way. Running a Product launch is a proven way to not only build your list, but generate Social Proof and make a large number of sales quickly. To learn how to launch your product successfully, check out Jeff Walker’s free Product Launch Masterclass here.

PLUS: When you’re ready, here are 3 ways I can help you to grow your business using product launches:

1. How To Build A Profitable Launch List.
Building an email list is critical if you plan on doing a launch for your product, service or business. List Warrior will show you a proven way to use free software to build a responsive list of prospects who are ready to buy from you during your launch. Click Here.

2. How To Create The Perfect Product 
Creating a product that is perfect for your audience does not need to be difficult. How To Create The Perfect Product shows you how to build high value products your audience will love one after the other. Click Here.

3. How To Attract Buyers To Join Your Launch List So They Can Purchase Your Perfect Product.
Once you have created your Product Launch List and your Perfect Product is ready to go, you need to attract people into your world so they can buy from you. One Minute Free Traffic gives you a proven way to attract buyers with ‘Automated Traffic Machines’ so you can send those people to your optin page, your sales page, your Facebook Group or anywhere else you choose.    To learn more Click Here.

And don’t forget to check this out 🙂

How to Earn $20 in 20 Minutes With Any Topic, Niche or Hobby

Disclaimer: If you purchase PLF through my affiliate link I may receive a referral fee from Jeff Walker, however you will pay no more to purchase the program through me than if you went directly to the Product Launch Formula website. If you would like my personal help as you create your first launch using the PLF process, check out my PLF Bonus offer here.

Personal Help & Coaching Product Launch Formula Bonus

As you know, you can now register for Jeff Walker’s PLF and I’d like to offer you a valuable Product Launch Formula bonus if you register through my affiliate link.

And a lot of Jeff’s affiliates are offering a bunch of ‘Bonuses’ as a way to get you to purchase PLF through their affiliate link in order to earn a referral fee.

The thing is, virtually every ‘Bonus’ being offered is going to sidetrack you and create a bunch of additional work to do BEFORE you can start to get any results..

Most of these ‘Bonus’ offers just end up being a ‘Crap Stack’ of random overpriced junk that will have little practical value for you.

That’s why I’m offering something that will actually HELP you to succeed with Product Launch Formula

If you decide you would like to invest in PLF and you do so through my affiliate link (this one here) and your purchase is credited to me, you can have:

  • 6 1-hour Live Zoom Meetings with me personally where together we can strategise your first PLF launch
  • Access to a small private Facebook group where you can ask questions and have them answered by me personally. You can also post your marketing materials for me to review them before you send them out

Some of the things we could work on over Zoom or inside the Facebook group could include:

  • Helping you to create a kick arse Lead Magnet that will quickly grow your launch email list
  • Reviewing your Pre Launch Content and email sequences and giving you critical feedback based on 15 years of PLF ownership
  • Showing you how to create an absolute buying frenzy for your product or program so people are desperate to buy from you
  • Fine tuning your offer to make it a no-brainer for people to say Yes instead of a No or ‘I want to think it over’ when they see it
  • Showing you how to use a ‘Conversational Close’ via email or text message to convert many more people into buyers
  • And together we can troubleshoot any problems you have over the next few months

I don’t need to tell you how much this personal help from an experienced PLF owner could be worth.

Probably more than a Crap Stack, LOL

So if you would like my help for your first product launch, just order PLF through this link and then let me know your name and email address by getting in touch by email as explained here.

I’ll keep an eye out for your order and as soon as it’s confirmed by Jeff Walker’s team we can get together to start strategising your launch.

I’m really looking forward to working with you if you come on board PLF through my affiliate link.

You got this!

Warm regards,

Rocky Tapscott

P.S. If you would like to chat on the phone or over Zoom before ordering (we only have a few days before the launch closes), please text me first on +61418788482 (Australia) or get in touch by email as explained here and we can discuss whether Product Launch Formula is right for you.

Disclaimer: If you purchase PLF through my affiliate link I may receive a referral fee from Jeff Walker, however you will pay no more to purchase the program through me than if you went directly to the Product Launch Formula website.

Can I Get Personal 1 On 1 Coaching With Product Launch Formula?

Jeff Walker did a ‘soft opening’ in today’s third live Masterclass call and during the call a couple of people emailed and asked me if the Product Launch Formula training included personal 1 on 1 coaching.

While it has a LOT of awesome personal interaction included, things like live coaching calls from Jeff and his coaches until the end of this year, it doesn’t include personal coaching as such.

However because I recently used a Seed Launch to generate nearly A$20,000 before the product was created, I thought I’d do something I haven’t done for years and that is offer personal 1 on 1 coaching to you if you order PLF through my affiliate link.

Now of course I can’t guarantee you will earn anything like I did with my Seed Launch, this was just my experience with my Seed Launch (you could do even better, who knows), but the process is still fresh in my mind and I’d be happy to help you to use this easy strategy to help you get a quick start with the PLF process.

So if you are thinking about joining the Product Launch Formula training…

…in addition to everything you get from Jeff, if your order comes through my affiliate link (Full Disclosure – that means I will receive a referral fee from Jeff although the price you pay is exactly the same) I would be happy to jump on some live Zoom coaching calls with you as you go through the program and personally help you with your strategy and answer your questions.

I will also answer your questions by email if you need some clarification as my way of helping you to crush it with your first launch.

I haven’t done this for a long time, but I’m really excited about how well PLF works after my recent launch so if it would be helpful I’d be happy to offer this personal support to you.

Of course I can’t offer this to everybody or I’d get killed in the rush, so I’ll be limiting the number of people who get personal access to me so it is manageable.

So if having 1 on 1 coaching and support is of interest, please reply to this message and let me know a little about your business and what you’d like to use the PLF process for.

For now check out the replay of the live Masterclass call here (this is my affiliate link) when you have a chance and then please let me know if you’d like to take me up on this.

Warm regards,

Rocky Tapscott

Disclaimer: If you purchase PLF through my affiliate link I may receive a referral fee from Jeff Walker, however you will pay no more to purchase the program through me than if you went directly to the Product Launch Formula website. If you would like my personal help as you create your first launch using the PLF process, check out my PLF Bonus offer here.

So What’s Included As Bonuses With Product Launch Formula?

If your email inbox is anything like mine, you heard all about Product Launch Formula over the last few days.

Well… it looks like we’re about done with Jeff Walker’s PLF launch for this year, because he is closing registration as of Friday at midnight (just a couple of hours from now).

ONE MORE THING: In addition to a completely new-for-2022 version of Product Launch Formula, Jeff has also added some really cool extra bonuses to the mix… check them out:

The first one is a full-blown course on how to build and profit from a list – this is his “Launching Your List” course, and it takes you from not knowing how to get started to owning your own profitable list of prospects and customers.

This is so important because your list is the MOST important asset any business can own. If you lost everything else, but still had your lists, you could be back in business almost immediately, and have other suppliers fulfil your products for you until you were fully back on your feet.

Your list is critical to success.

The second bonus is a complete course on Product Creation that will take you from start to finish and get you your own products. There are a lot of steps involved in creating a product that will be in-demand, and the process can often seem overwhelming.

Jeff’s Product Creation course will help you to overcome the obstacles and get your own products completed much more easily. Then you can use Product Launch Formula to launch them into the market.

The third big bonus is full-out 3-day LIVE WORKSHOP with Jeff… this is a high-end in-person workshop led personally by Jeff. This is one of the most powerful events in the industry… you walk in with an idea, and you walk out with a launch plan.

To join us in the latest version of PLF, Follow this link.

Talk soon…

Rocky Tapscott

Disclaimer: If you purchase PLF through my affiliate link I may receive a referral fee from Jeff Walker, however you will pay no more to purchase the program through me than if you went directly to the Product Launch Formula website. If you would like my personal help as you create your first launch using the PLF process, check out my PLF Bonus offer here.