Tag Archives: jeff walker JV launch

Here’s The REAL Power Behind A Product Launch Formula Style ‘JV Launch’

There are a LOT of benefits in following the Product Launch Formula to run a big JV Launch.

First up, as long as you’ve tested your pre-launch content, your offer and the rest of your sales process (usually best done using a Seed Launch or an Internal Launch), you can make a hell of a LOT of money because you are leveraging the lists of a lot of other people who are all sending you their prospects and customers.

Then there are the great relationships you’ll build with other people in your market who supported you during the launch. Any way you look at it, helping people to make more money and grow their influence is always going to have a positive effect on your business too.

But there’s a third big benefit that most people don’t realise is the most powerful one of all.

It’s the big list you get to build during your JV Launch that creates much more value than the actual sales you make at the time.

Here’s why:

Let’s say your business is in the golf market, and your Launch is for a coaching program that helps amateur golfers take strokes off their game while improving their mental toughness.

If you play your cards right, you’ll have a bunch of JV partners driving traffic to your website, and all of those people will be added to YOUR email list.

When your launch is over, YOU get use that new, bigger list as a distribution channel to sell all kinds of other products and services and you get to keep ALL OF THE PROFIT on those sales.

That’s because once somebody has shown their interest by making a golf related purchase, they are far more likely to buy other products and services in that category than somebody who has never purchased a golf product.

And you use joint ventures with other vendors to get access to all of these other products.

Not sure if a Joint Venture Launch is the right strategy for you? Take this short quiz to help you decide where your best Product Launch opportunity is right now, and get a Free personalised Report explaining your biggest opportunity and how to take advantage of it right away – Take The Quiz here.

Just think of the possibilities when combined with a Product Launch Formula inspired launch…

You could offer:

Additional training programs that add to and complement your own.
A set of new golf clubs and all kinds of accessories to help improve their game.
New golf shirts just like the pros wear on the PGA tour.
New covers for your woods and maybe even their irons.
Private or group lessons from a club or touring professional to improve their game even more.
You could team up with a travel agent and offer golfing tours and holidays so they can play at the best courses around the country or the world.
And of course there are all kinds of other products and services you could offer as well…

And you can earn a great commission or referral fee on every one of these additional sales you make, for as long as people stay subscribed to your email list.

That’s why the list you build during a JV launch is such a valuable asset, in addition to the immediate income you generate.

Here’s proof that this list building technique works

You’ll see a screen shot of the JV leaderboard in the lead generation contest for Jeff Walker’s Product Launch Formula launch. The people with red arrows next to their name have ALL recently completed launches of their own…

A Step By Step Strategy For Creating Your Own Product Launch

In this video I recorded for a client a couple of years ago, you’ll see how to how to strategise a profitable product launch for a mid priced product, while setting the scene to launch a high ticket product shortly thereafter.

As you can see, there are quite a few moving parts and lots of work to do, but the difference between using a product launch like this and running a normal promotion are like night and day.

You can register here to learn more about creating a profitable product launch for your business.

Talk soon,

Rocky

P.S. Being able to create irresistible offers is so important to the success of your launch that I’ve put together a Free Cheat Sheet that shows you the 3 Steps to creating the perfect offer. To make sure you don’t miss anything as you develop your offer, Click Here

PLUS: When you’re ready, here are 3 ways I can help you to grow your business using product launches:

Also, check this out 🙂

Jeff Walker’s free Product Launch Formula training.

Your Product Launch Formula All-Access Pass

Jeff Walker is getting ready to close down registrations for his Product Launch Formula launch in a couple of days.

Before he does, you have a final chance to watch all of his pre-launch videos again (or for the first time if you missed them) here.

There all on one page, and you don’t need to opt in to watch them.

Once the launch is over, the videos will be coming down, so if you want to watch how the inventor of the online product launch launches how own product, check them out again while you still can.

Personally I always use Screenflow to record everything Jeff does so I can go through the videos again later and model them myself (but I’m a bit anal about this stuff LOL)

But you could at least make some notes and take some screen shots of the process for yourself if you want to use this launch process for your own business.

You can check out Jeff’s pre-launch videos for the last time here.

Chat soon,

Rocky

Free Product Launch Workshop

Today’s a really exciting day.

Why?

Because… Around once each year, Jeff Walker releases a free Product Launch Workshop that usually comes complete with training videos and PDF downloads…

And these trainings are always a complete marketing education all by themselves.

Jeff usually releases training videos and resources like these as part of the warm-up for his next Product Launch Formula class.

When he does, it’s always a really good idea to register for his training because it’s only available for a couple of weeks, and then he takes everything offline so he can focus on helping his new PLF members.

Plus, the training is so good that you can take what he shares and actually DO a simple product launch with what you learn for free.

AND the price is right… it won’t cost you anything (apart from giving Jeff your email address.)

His first training video could give you the framework to completely change the way you do your marketing…

Visit this page and register to watch it.

Warm regards,

Rocky

P.S. Pay careful attention to the way Jeff asks you to self-segment yourself during the optin process. When you choose one of the options, you’ll notice the videos you receive and some of the other content is customised specifically for you.

This is one thing you can do yourself, and it will dramatically increase your conversions.

Click here now to select your customised training and watch the first video lesson.

Put Your Business Growth On Autopilot With An Evergreen Launch

One of the beautiful things about the Product Launch Formula process is that once you’ve done your Seed Launch, your Internal Launch and your big JV launch (or even any of them), and you’ve perfected the process of turning cold visitors into customers, you can put your business growth on autopilot by creating an Evergreen Launch.

An Evergreen Launch is a great way to generate a large, ongoing profit stream from assets you only had to create one time. All that’s required is a constant stream of traffic into the front of your launch funnel, and sales will continue to come out of the back end.

Here’s the details of running your Evergreen Launch…

So as I mentioned, an Evergreen product launch is how you take a one-time product launch and turn it into an ongoing, recurring process. As people subscribe to your email list, they will go into a product launch shortly afterwards and be introduced (some might say indoctrinated into) your world. Even a very simple launch sequence will vastly outperform any type of what Jeff Walker calls “hope marketing”.

The basic steps are: run a product launch using the format Jeff teaches in Product Launch Formula, and then leave the product or service on the market so it’s available any time. Another way you can do it is to do a launch, take the product off the market for a period of time, and then relaunch it every so often.

An important thing to note is that there’s no one right way for everyone to use this. You can have multiple products and be using multiple different strategies. You don’t have to get everything perfectly right for this to work.

With an Evergreen Launch, new subscribers will start going through your product launch content maybe just 3 days after joining your list. So within 10-15 days, you are going to find out whether it converts or not, and you can make adjustments accordingly.

One thing to remember is that if you’re trying to do an Evergreen Launch with JV partners, it can be tough to motivate your partners to continue promoting. Their mailing calendars are typically full with JV Launches, so the chances of them wanting to promote for you on an ongoing basis are lower.

One way this can work is if you can get JV partners to add your launch sequence to their automated email followup sequences. That way your traffic AND sales from them will be evergreen, as long as your sequence keeps converting for them.

You can learn more about setting up an Evergreen Launch in Jeff Walker’s Product Launch Formula.

Talk soon,

Rocky Tapscott

P.S. Not sure if a Seed Launch is the right strategy for you? Take this short quiz to help you decide where your best Product Launch opportunity is right now, and get a Free personalised Report explaining your biggest opportunity and how to take advantage of it right away – Take The Quiz here.

The JV Launch – Leverage Your Work With The Biggest Product Launch Of All

The Joint Venture (or JV) Launch is the pinnacle of applying Jeff Walker’s Product Launch Formula because it allows you to leverage all of the work you’ve done on your Seed launch and your Internal launch, and multiply your results using partners who are paid for results.

The JV Launch lets you tap into the audiences of your partners to generate a huge windfall of sales, and grow your list exponentially in the process. That’s because you could be putting your launch content in front of thousands or tens of thousands potential customers.

Yes you pay an affiliate commissions to your partners, but the great thing is you only pay them AFTER they’ve made sales for you, AND you get to keep every subscriber, even those who didn’t purchase this time.

Then you can promote other products and services to your new subscribers, so you can make a fortune on the backend.

If you’d like to learn more about using the PLF process to run a super profitable JV launch, watch these videos.

Warm regards,

Rocky Tapscott

P.S. Being able to create a Perfect Product is a great start, but you also need a way to generate sales in a consistent way. Running a Product launch is a proven way to not only build your list, but generate Social Proof and make a large number of sales quickly. To learn how to launch your product successfully, check out Jeff Walker’s free Product Launch Masterclass here.

PLUS: When you’re ready, here are 3 ways I can help you to grow your business using product launches:

1. How To Build A Profitable Launch List.
Building an email list is critical if you plan on doing a launch for your product, service or business. List Warrior will show you a proven way to use free software to build a responsive list of prospects who are ready to buy from you during your launch. Click Here.

2. How To Create The Perfect Product
Creating a product that is perfect for your audience does not need to be difficult. How To Create The Perfect Product shows you how to build high value products your audience will love one after the other. Click Here.

3. How To Attract Buyers To Join Your Launch List So They Can Purchase Your Perfect Product.
Once you have created your Product Launch List and your Perfect Product is ready to go, you need to attract people into your world so they can buy from you. One Minute Free Traffic gives you a proven way to attract buyers with ‘Automated Traffic Machines’ so you can send those people to your optin page, your sales page, your Facebook Group or anywhere else you choose. To learn more Click Here.

And don’t forget to check this out 🙂

How to Earn $20 in 20 Minutes With Any Topic, Niche or Hobby

What’s In Module 2 Of Product Launch Formula?

In this Product Launch Strategy post, we’ll take a look inside Module 2 of the current PLF program, and then cover what will be inside the new PLF training Jeff Walker is launching.

Module 2 of Product Launch Formula starts off with what Jeff calls the Quick Launch, which is a launch you can do in your business right away if you’d like to generate some quick sales.

It’s very simple to put together; you just have to send a short series of email messages to your readers, and you’ll make sales right away.

Here’s Where The Full Product Launch Formula Starts

The next video gets us started on the main PLF content with what Jeff calls the Pre-Pre Launch. This is the stuff you have to do BEFORE you start on your Pre-Launch.

It includes of things like your initial contact messages with potential affiliates, defining what product you are going to offer, and lots of little things you might not think of that can come back and bite you in the butt during your launch of they aren’t done correctly.

Then Jeff shares some of the biggest mistakes Product Launch Formula owners make so you are aware of them and don’t fall into those traps yourself. Next up he shares what he calls his Business Launch Formula and shows how you can use Product Launches to grow your business from nothing to a huge enterprise.

This is an exciting module to have under your belt, because if you have an existing list, even a small one, you can do a Quick Launch to those people and potentially earn more than your entire Product Launch Formula investment back straight away.

If you’d like to learn more about what Jeff Walker has included in this new version of Product Launch Formula, check out this Product Launch Formula Review.

PLUS: When you’re ready, here are 4 ways I can help you to grow your business using product launches:

1. How To Build A Profitable Launch List.
Building an email list is critical if you plan on doing a launch for your product, service or business. My 1-2-3 List Building Cheat Sheet will show you how to build a responsive list of prospects who are ready to buy from you during your launch. Click Here

4. Work One-On-One With Me
If you’d like to work directly with me to run a launch for your business… just send me a message by emailing me at rocky [at] localwebsolutions.com and put “One-on-One” in the subject line… tell me a little about your business and what you’d like to work on together, and I’ll get you all the details!