Just wanted to make sure you saw this “Seed Launch” video that Jeff Walker has released as part of his new Launch Workshop.
It’s only going to be available for a few more days so you can learn how to create your own Seed Launch here.
There’s no cost for this lesson, and no credit card required. So go check it out now.
CLICK HERE: your Seed Launch (and beyond)
Warm regards
Rocky
P.S. And don’t miss the quick start Action Guide PDF… you can download it for free on this same page:
If you’ve been worried about starting a business but you have no product or no email list to launch it to, then there is hope by creating a profitable launch using the PLF process.
Jeff Walker (the guy who invented the online product launch) has released the latest version of his video training on how to create a “Seed launch”… and how you can use a Seed Launch to create an new business from scratch – starting with no list and no product.
You can check the video out here.
He also shows you how he used “Launch Stacking” to go from a sty-at-home-dad (with $400 per year in disposable income) to his first million dollars in sales. It’s a really inspiring story.
And the amazing thing is this strategy will work with almost ANY type of business.
This video is all pure content… the only “catch” is you need to opt-in to get it, but make sure you do – it’s totally worth it.)
Warm regards,
Rocky
P.S. This is actually part of a full-out “Launch Workshop” that Jeff is putting on for free right now. You can get the entire Workshop for free at this link.
Today’s a really exciting day.
Why?
Because… Around once each year, Jeff Walker releases a free Product Launch Workshop that usually comes complete with training videos and PDF downloads…
And these trainings are always a complete marketing education all by themselves.
Jeff usually releases training videos and resources like these as part of the warm-up for his next Product Launch Formula class.
When he does, it’s always a really good idea to register for his training because it’s only available for a couple of weeks, and then he takes everything offline so he can focus on helping his new PLF members.
Plus, the training is so good that you can take what he shares and actually DO a simple product launch with what you learn for free.
AND the price is right… it won’t cost you anything (apart from giving Jeff your email address.)
His first training video could give you the framework to completely change the way you do your marketing…
Visit this page and register to watch it.
Warm regards,
Rocky
P.S. Pay careful attention to the way Jeff asks you to self-segment yourself during the optin process. When you choose one of the options, you’ll notice the videos you receive and some of the other content is customised specifically for you.
This is one thing you can do yourself, and it will dramatically increase your conversions.
Click here now to select your customised training and watch the first video lesson.
As we discussed yesterday, Jeff Walker is getting ready to do his third LIVE lesson in the Launch Masterclass… including live Q&A during the broadcast so you can have any questions you have answered.
Jeff’s “Product Launch Formula” is the launch process that nearly every top influencer and thought leader uses. He’s had over a million people go through his free launch training. And this year’s Launch Masterclass takes it to an even higher level.
He’s going to be talking about the “Open Cart” sequence. This is the part of a product launch where you make all the sales. And he’ll show you how to do it in a totally “non-slimy, non-salesy” way.
NOTE: this live training series is all free for now. And you can totally binge-watch it and get caught up. But it’s only available for a short time. You can register for the class here.
I’ll see you on the call in a few hours.
Warm regards,
Rocky
Jeff Walker is closing registration for Product Launch Formula 2022 in a few hours, at midnight Pacific (U.S.) time tonight, Friday, Nov. 12th.
Registration is closing today because the PLF coaching program starts Monday and Jeff and his team need the weekend to square everything away for around 1000 new PLF members who have joined this week.
That means you only have a few hours to get into this year’s PLF, otherwise you’ll have to wait until sometime next year. That may not sound like a big deal if you’re struggling to justify the price grabbing Product Launch Formula right now.
I know how you feel. When I first purchased PLF in 2008 I had waited a full year after it’s release in 2007 to bite the bullet.
During that agonising 12 month wait I had seen the spectacular results achieved by the people who purchased in 2007. These were people like Frank Kern, Ryan Deiss, Mike Filsaime, Andy Jenkins, and of course John Reece who stunned the world with the first “million dollar day”.
I was kicking myself for the entire year because I had hesitated with my finger over the order button and didn’t go through with the order. Then the opportunity was gone…
Yes it is a lot of money to shell out if you don’t use it and you never let it pay for itself. But if you are serious about making a real difference in 2022 and you implement what you learn, you’ll probably make a multiple of the investment you make today back over the next year.
If you’re ready to join us, here’s the sign-up link:
REGISTER NOW: Product Launch Formula (closing at midnight)
I hope to see you on the inside.
Warmest regards,
Rocky Tapscott
P.S. If you would like my personal help as you create your first launch using the PLF process, check out my PLF Bonus offer here.
P.P.S. It’s natural to wait until the last second — I know I still do it occasionally.
Just so you know — this is the last second. 🙂
Go get registered right now:
REGISTER NOW: Product Launch Formula (closing at midnight)
Disclaimer: If you purchase PLF through my affiliate link I may receive a referral fee from Jeff Walker, however you will pay no more to purchase the program through me than if you went directly to the Product Launch Formula website.
One of the beautiful things about the Product Launch Formula process is that once you’ve done your Seed Launch, your Internal Launch and your big JV launch (or even any of them), and you’ve perfected the process of turning cold visitors into customers, you can put your business growth on autopilot by creating an Evergreen Launch.
An Evergreen Launch is a great way to generate a large, ongoing profit stream from assets you only had to create one time. All that’s required is a constant stream of traffic into the front of your launch funnel, and sales will continue to come out of the back end.
So as I mentioned, an Evergreen product launch is how you take a one-time product launch and turn it into an ongoing, recurring process. As people subscribe to your email list, they will go into a product launch shortly afterwards and be introduced (some might say indoctrinated into) your world. Even a very simple launch sequence will vastly outperform any type of what Jeff Walker calls “hope marketing”.
The basic steps are: run a product launch using the format Jeff teaches in Product Launch Formula, and then leave the product or service on the market so it’s available any time. Another way you can do it is to do a launch, take the product off the market for a period of time, and then relaunch it every so often.
An important thing to note is that there’s no one right way for everyone to use this. You can have multiple products and be using multiple different strategies. You don’t have to get everything perfectly right for this to work.
With an Evergreen Launch, new subscribers will start going through your product launch content maybe just 3 days after joining your list. So within 10-15 days, you are going to find out whether it converts or not, and you can make adjustments accordingly.
One thing to remember is that if you’re trying to do an Evergreen Launch with JV partners, it can be tough to motivate your partners to continue promoting. Their mailing calendars are typically full with JV Launches, so the chances of them wanting to promote for you on an ongoing basis are lower.
One way this can work is if you can get JV partners to add your launch sequence to their automated email followup sequences. That way your traffic AND sales from them will be evergreen, as long as your sequence keeps converting for them.
You can learn more about setting up an Evergreen Launch in Jeff Walker’s Product Launch Formula.
Talk soon,
Rocky Tapscott
P.S. Not sure if a Seed Launch is the right strategy for you? Take this short quiz to help you decide where your best Product Launch opportunity is right now, and get a Free personalised Report explaining your biggest opportunity and how to take advantage of it right away – Take The Quiz here.
As Frank Kern says on his website’s home page (screen shot below), “The Most Dependable And Consistent Way To Generate Wealth Is To Turn Advertising Into Profit.”
This is so true, and if you can develop an offer that allows you to generate a large number of leads while breaking even or make a small profit on the front-end, you have the opportunity to create an extremely profitable business by monetising the back-end.
For many small businesses, the problem is coming up with an advertising campaign that can do that after factoring in all of your customer acquisition costs.
One proven way (although obviously it’s not suited to every business) is to do a product launch.
Here’s why…
1. When you launch a new product or service using techniques such as email sequences and video, you create an enormous amount of buzz, authority, and social proof for you and your business.
And by turning the release of your product or service into an Event like this, you are also benefiting from a range of powerful mental triggers including:
2. By recruiting JV partners and affiliates to send you traffic, you only pay a commission for sales after your affiliates have made them. You usually don’t pay for all the leads you generate (more on this below).
Of course you’ll have to do some preliminary testing to make sure your launch is going to convert for your affiliates. This is where a Seed Launch and an Internal Launch will set the scene for a profitable JV or partner launch.
A Seed Launch only requires a very small email database to succeed, and allows you to get paid to create an information product that contains the exact training and insights the people in your market want to buy (because they helped you to create it).
And an Internal Launch lets you create your pre-launch content, develop a killer offer, and test your systems in a low risk environment (your prospects and customers will be more forgiving of minor mistakes you might make).
Once you’ve developed your product and tested your systems using your existing email database of prospects and customers,, you can confidently roll out your JV launch with selected partners.
3. A product launch allows you to do a massive list-build of targeted prospects who can buy from you again in the future.
Your JV partners all mail their email lists and send their subscribers to your optin page so you can send your pre-launch content to their people.
You get to keep this list of prospects after the launch is over, and that means you can go from a few hundred or a few thousand people on your personal list, to potentially tens or hundreds of thousands of people in a very short period of time.
Here’s an example from a recent launch of how Peter Diamandis generated over $430,000 in sales, 46,000 new leads, and 18,350 books sold (here’s a link to the article).
Want some proof that this list building technique works?
In Jeff’s recent PLF launch, the JV leaderboard for the lead generation contest was dominated by people who had ALL recently completed launches of their own…
In fact SIX of the top 11 people on Jeff’s JV Leaderboard had recently launched their own products, and are now using the lists they built during those launches to participate in and dominate a completely different launch for somebody else’s product.
How cool is that?
Can you imagine doing this for yourself?
If you’d like to learn more about doing a launch for your product or service that sells a bunch of stuff while building a list of targeted prospects you can sell to later, you can do that here.
If you have any questions, let me know in the comments below.
Cheers,
Rocky Tapscott
PLUS: When you’re ready, here are 3 ways I can help you to grow your business using product launches:
1. How To Build A Profitable Launch List.
Building an email list is critical if you plan on doing a launch for your product, service or business. My 1-2-3 List Building Cheat Sheet will give you the steps to building a responsive list of prospects who are ready to buy from you during your launch. Click Here
2. How To Create A Signature Product Out Of Thin Air In 72 Hours Or Less
Creating your product does not need to take weeks or months. My 72 Hour Product Creation Guide shows you how to build high value products one after the other in 72 hours or less. Click Here
3. How To Outsource Your Product Creation And Make It Hands Free.
Outsourcing the creation of some or all of your products and bonuses is a great way to save your time for the more important (and more fun) things you’d rather be doing. Grab my Hands Free Outsourcing Cheat Sheet to learn more. Click Here
Also, check this out 🙂
The Joint Venture (or JV) Launch is the pinnacle of applying Jeff Walker’s Product Launch Formula because it allows you to leverage all of the work you’ve done on your Seed launch and your Internal launch, and multiply your results using partners who are paid for results.
The JV Launch lets you tap into the audiences of your partners to generate a huge windfall of sales, and grow your list exponentially in the process. That’s because you could be putting your launch content in front of thousands or tens of thousands potential customers.
Yes you pay an affiliate commissions to your partners, but the great thing is you only pay them AFTER they’ve made sales for you, AND you get to keep every subscriber, even those who didn’t purchase this time.
Then you can promote other products and services to your new subscribers, so you can make a fortune on the backend.
If you’d like to learn more about using the PLF process to run a super profitable JV launch, watch these videos.
Warm regards,
Rocky Tapscott
P.S. Being able to create a Perfect Product is a great start, but you also need a way to generate sales in a consistent way. Running a Product launch is a proven way to not only build your list, but generate Social Proof and make a large number of sales quickly. To learn how to launch your product successfully, check out Jeff Walker’s free Product Launch Masterclass here.
PLUS: When you’re ready, here are 3 ways I can help you to grow your business using product launches:
1. How To Build A Profitable Launch List.
Building an email list is critical if you plan on doing a launch for your product, service or business. List Warrior will show you a proven way to use free software to build a responsive list of prospects who are ready to buy from you during your launch. Click Here.
2. How To Create The Perfect Product
Creating a product that is perfect for your audience does not need to be difficult. How To Create The Perfect Product shows you how to build high value products your audience will love one after the other. Click Here.
3. How To Attract Buyers To Join Your Launch List So They Can Purchase Your Perfect Product.
Once you have created your Product Launch List and your Perfect Product is ready to go, you need to attract people into your world so they can buy from you. One Minute Free Traffic gives you a proven way to attract buyers with ‘Automated Traffic Machines’ so you can send those people to your optin page, your sales page, your Facebook Group or anywhere else you choose. To learn more Click Here.
And don’t forget to check this out 🙂
How to Earn $20 in 20 Minutes With Any Topic, Niche or Hobby